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Restaurant promotion ideas ranked by margin impact
Restaurant promotion ideas sorted by what they do to your margin, including the discounting patterns that cost more than they bring in.
What this guide will cover
- Why most promotion advice ignores margin
- Promotions that protect margin
- Promotions that trade margin for frequency
- Promotions that lose money
- Bundles and set menus
- Off-peak and slow-shift offers
- Loyalty-linked promotions
- How to measure whether a promotion worked
- Frequently asked questions
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